Krista Boyum

ASU Global Sport Institute Interview

Q & A with Angelina Lawton ASU Alumna and Founder of Sportsdigita  Angelina Lawton, a graduate of ASU, combined her passion for marketing, branding and technology to become Founder + CEO of Sportsdigita. The company has disrupted the sports industry by partnering with more than 300 clients across professional sports and collegiate athletics with its groundbreaking …

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Sportsdigita & Ticketmaster Announce New Partnership

Sportsdigita, the leader in sales enablement software for the sports industry, has announced a new partnership with Ticketmaster that will see its cloud-based presentation platform, the Digideck, utilized by Ticketmaster’s client and sales teams. By utilizing the Digideck, Ticketmaster will leverage business intelligence features from both an aggregate and individual presentation point of view to …

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Sportsdigita’s Angelina Lawton Named to Forbes’ List of The Most Powerful Women in U.S. Sports

Minneapolis – March 29, 2018 – Sportsdigita, the leader in sales enablement software for the sports industry, announced today that company founder and CEO Angelina Lawton was named to Forbes’ list of the Top 30 Most Powerful Women in U.S. Sports. Sportsdigita counts more than 300 professional and collegiate teams as clients, including iconic franchises …

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3 Strategies for a Stronger Sports Brand

The mediums that big brands depend on continue to change, but storytelling remains the straw that stirs the drink. In today’s ultra-competitive, lightning fast digital world, your story (or brand message) must be entertaining, digestible, and quick … concurrently and without compromise.

Sportsdigita Teams with PEAK6 Sports to Fuel Business Expansion

Minneapolis and Chicago – January 18, 2018 – Sportsdigita, a pioneer in sales enablement software for the sports industry, announced today the completion of an investment round from Chicago-based PEAK6 Sports. The transaction enables the firm to more quickly grow its technical, sales, and support teams as it begins to target businesses outside of sports. …

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