Sports

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14 Esports Teams to Watch

14 Esports Teams to Watch With 73% of fans under the age of 35 and the combined value of the top 10 teams exceeding $3 billion, there’s no question that esports is a rising industry. Esports is a unique player in the sports industry, with some tournaments hosted by top game developers like Fortnite and […]

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7 Best Sales Automation Tools for Sports Ticketing

7 Best Sales Automation Tools for Sports Ticketing Manual processes no longer have a place in modern sales practices— especially in the fast-paced world of sports ticketing. In ticketing, it’s all about streamlining processes and automating results while providing an exceptional, personalized customer experience. With so much advancement in technology, there are more sales automation

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Partner Spotlight: An Interview with PPA CRO George Killebrew

PARTNER SPOTLIGHT: An Interview with PPA CRO George Killebrew: As the fastest growing U.S. sport, the population of pickleball players continues to grow rapidly, rising from 3.1 million in 2017 to nearly 15 million in 2023 alone. With so much hype, energy, and excitement around the game, we wanted to sit down with the Professional Pickleball Association (PPA)’s newly

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8 PowerPoint Alternatives for Sports Sponsorship

8 PowerPoint Alternatives for Sports Sponsorship Any successful professional in the sports sponsorship space will tell you that the magic happens in relationship building when “sponsors” are viewed more as “partners.” What’s at the core of building a meaningful partnership?  Effective storytelling. Before a prospective sponsor officially becomes a partner, sponsorship sales professionals need to

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