Sports

7 Best Sales Automation Tools for Sports Ticketing

7 Best Sales Automation Tools for Sports Ticketing Manual processes no longer have a place in modern sales practices— especially in the fast-paced world of sports ticketing. In ticketing, it’s all about streamlining processes and automating results while providing an exceptional, personalized customer experience. With so much advancement in technology, there are more sales automation […]

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Partner Spotlight: An Interview with PPA CRO George Killebrew

PARTNER SPOTLIGHT: An Interview with PPA CRO George Killebrew: As the fastest growing U.S. sport, the population of pickleball players continues to grow rapidly, rising from 3.1 million in 2017 to nearly 15 million in 2023 alone. With so much hype, energy, and excitement around the game, we wanted to sit down with the Professional Pickleball Association (PPA)’s newly

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8 PowerPoint Alternatives for Sports Sponsorship

8 PowerPoint Alternatives for Sports Sponsorship Any successful professional in the sports sponsorship space will tell you that the magic happens in relationship building when “sponsors” are viewed more as “partners.” What’s at the core of building a meaningful partnership?  Effective storytelling. Before a prospective sponsor officially becomes a partner, sponsorship sales professionals need to

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An Interview With Tim Lister: Racing Industry Veteran

An Interview With Tim Lister: Racing Industry Veteran As Sportsdigita’s new Senior Vice President of Business Development, Tim Lister comes equipped with a wealth of knowledge— most notably in the motorsports and racing industries. We sat down with Tim to gain valuable insights into the motorsports industry— from trends, advice, future predictions, and how smart

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