Today’s modern fan expects customized, efficient experiences when interacting with their favorite sports team – cookie cutter, status quo approaches will no longer cut it in the world of ticketing.
We joined our longtime NHL partners the Minnesota Wild last week for our best-attended webinar to-date to hear about their approach to ticketing and technology.
Joined by two powerhouse leaders who have been with the Minnesota Wild since its inception, Carin Anderson Senior VP, Corporate Partnerships & Retail and Maria Troje Poitras VP Sales & Service joined our hosts SportTechie for an impactful conversation about the ticketing landscape across the NHL and beyond.
Key Takeaways
Sportsdigita’s very own Christy Grady-Murray and Tom Bowden asked thoughtful questions throughout the conversation with the Minnesota Wild leading to 3 key takeaways from this session:
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Integrate for the Future
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Meeting Your Fans Where They Want to be Met
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Create A Unique Audience Experience
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