2-Minute Read The Covid-19 pandemic has shifted how organizations of all shapes and sizes operate. Companies are navigating uncharted waters and learning to adapt to business practices unlike anything we’ve seen before. For those in Sales, gone are the traditional days of “smile and dial” or in-person coffee catch ups. Now, the new normal includes […]
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1-Minute Read Create a personalized consultation with your clients using DIGIDECK technology to transform your product catalog into a Digital Showroom Experience. DIGIDECK is your connection catalyst whether you are presenting remote, in store, at a trade show, using a kiosk, equipping customers with a tablet, or meeting in a boardroom. What does Digital Showroom
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4-Minute Read Marketing trends throughout the past 5-10 years have fluctuated immensely as the shifting winds of technology, society, lifestyles, consumer spending, and global influences drive change. From the first deployment of social media advertising to the introduction of artificial intelligence, trends have emerged and diverged as years pass by. However, throughout this modern era
In Today’s Sales Environment, Customization is King Read More »
3-Minute Read It’s one of the hottest buzzwords in the industry: Sales Enablement But what is sales enablement? It’s a straightforward concept: equipping your sales teams with the tools and training they need to better track down leads and connect with prospects. Marketing software maker Hubspot defines sales enablement as follows: “Sales enablement is the
Sales Enablement: The Buzz Behind The Buzzword Read More »
1-Minute Read Due to the current times we’re in, marketing and sales leaders are facing an increasing pressure to remotely generate demand and close deals faster and more effectively than ever before. Enter DIGIDECK’s latest offering, the Quick Start Program! Quick Start is a great choice for users looking to get up and running with
Fast-Track Your Revenue Generation Strategy with DIGIDECK’s Quick Start Program Read More »
2-Minute Read DIGIDECK’s back-end analytics have long equipped users with real-time statistics and alerts to understand prospect interests and purchase intent. Now, we are proud to announce DIGIDECK’s analytics capabilities have been further enhanced for the benefit of our customers! More Details, More Confidence For Sellers With DIGIDECK’s new analytics reporting, users can now not
Leveraging Enhanced Analytics Capabilities For Insightful Selling Read More »
4-Minute Read An Experience Economy In 1999, Joseph Pine and James Gilmore published their book, “The Experience Economy,” which has been praised by economists and used by leading brands to evolve their business and marketing strategies. In fact, experiential marketing was a byproduct of Pine and Gilmores’ research. One major distinction of an experience economy
Create An Experience, Not A Presentation Read More »
5-Minute Read Building relationships and increasing sales through account-level personalization is not only a best-practice your prospects expect it. But while the transition to account based marketing (ABM) may seem daunting: “how can my B2B marketing team personalize every piece of collateral without maxing out our capacity?”, or “how can I ensure brand governance?” – there
Smooth Scaling: Utilizing Technology to Scale Account Based Marketing Read More »
4-Minute Read When it comes to your brand standards, high expectations are a given, but not always followed. There is nothing worse than seeing your company logo stretched, squished, pixelated, or missing, when you have worked so hard to ensure your brand is presented consistently. Brand Governance vs. the Sales Department Unfortunately, challenges with brand
Brand Governance: Taking Control of What Your Sales Team Shares with Prospects Read More »
3-Minute Read When it comes to your brand standards, high expectations are a given, but not always followed. There is nothing worse than seeing your company logo stretched, squished, pixelated, or missing, when you have worked so hard to ensure your brand is presented consistently. In their 4th Annual Sales Enablement Report, CSO Insights identified
Align your Sales Decks to your Sales Methodology Read More »
